AddSomeAI
Pricing & Process
Most businesses invest £2,000–£8,000 to build a custom Voice AI revenue recovery system - and most recover that within 30–90 days.If the math doesn't work for you, we'll say so first.
Book Your Free Discovery Call15 minutes · No commitment · Honest advice
Our philosophy
Most "AI voice" products are glorified voicemails. We don't do that. Every assistant we build is engineered around one question: how many pounds per month is this unanswered phone costing you?
We only take on projects where the ROI is provable before we start. If we can't make the numbers stack up for your business, we'll tell you in the first 15 minutes - before you spend a penny.
Bespoke, not boilerplate. Every build is scoped, designed, and stress-tested for your specific customers, your specific workflows, your specific business.
Agents we've shipped
Every build is bespoke - here are three shapes our customers commonly land on.
Marcus
AI for Apex Motors
“Hi, this is Marcus at Apex. Your MOT's due 14 March - shall I pop you in Tuesday at nine?”
Captures every call while mechanics stay under the bonnet. Books MOTs, services, and walk-in queries straight into the workshop calendar.
Average UK garage invoice: £300.Garage Hive, 1M+ transactions (2024)
Sophia
AI for Bright Smile Dental
“Hi, this is Sophia at Bright Smile. I can see you're due a hygiene visit - does Tuesday at two work?”
Recall, waitlist, and after-hours intake in one voice. Books straight into the practice software, fills cancellations from the recall list automatically.
32% of dental calls go unanswered. 67% just call the next practice.Reach (2025)
Lena
AI for Riverside Vets
“Hi, this is Lena at Riverside out-of-hours. Is your pet in distress, or can I book you in for the morning?”
Triages distressed-pet calls in seconds, books non-urgent visits for the next morning, and signposts emergencies to the OOH provider when escalation is needed.
£6.7bn UK vet spend in 2024 across 17.2m pet-owning households.CMA Veterinary Services Final Report (2026)
Names are illustrative; the use cases and numbers are real. Your build can be any shape - single channel, multi-location, white-labelled, fully self-hosted.
Build estimator
Move the sliders. We'll show you a typical build fee range for a business shaped like yours.
Your business
All inbound — answered, missed, voicemail.
Gross revenue from a typical first-time booking.
After-hours, lines busy, staff on a job.
We assume an average call lasts 3 minutes for usage estimates. For a fuller savings picture (your sector, your conversion rate, your no-show recovery), take the AI Readiness Index quiz.
Estimated build fee
£3,240-£9,072
One-time build. You own the system, the data, and the accounts.
+ roughly £99 / mo in usage at ~£0.11/min.
This range is a guide, not a fixed quote. Actual price varies with build complexity, integrations, compliance needs, and hosting choice - we scope it transparently before any work begins.
What shifts your range
Drives Cost Up
Drives Cost Down
"If the ideal build exceeds budget, we simplify intelligently - without sacrificing the ROI."
The math is obvious
A side-by-side look at what a year of voice handling costs each way.
Cost
One-time £2k-£8k + ~£0.11/min
Hours
24/7, evenings, weekends, bank holidays
Time off
Never
Capacity
Unlimited concurrent calls
Onboarding
Live in 5-10 business days
Data ownership
Yours, forever. Full account access on completion.
Cost
£28-£45k / year + NI + training
Hours
9-5, Monday to Friday
Time off
25+ days holiday, sick leave, handover
Capacity
One call at a time
Onboarding
4-6 weeks plus training overhead
Data ownership
Walks out the door if they leave
Your AI never calls in sick, never misses a call at 11pm, and scales instantly with demand. No HR. No handover.
Every build includes
What you actually get when you ship a build with us.
Voice and personality
A voice your customers will trust. Not a generic bot - a custom-built presence that sounds like it belongs to your business.
Connected to your stack
Books into your calendar, updates your CRM, pings your team on Slack or WhatsApp. Automatically, on every call, without you touching anything.
First 30 days
We audit every call for the first 30 days post-launch. Edge cases caught, logic tightened, performance optimised in real time.
Compliant by default
Encrypted summaries, compliant data handling, and peace of mind from day one. Your customers are in safe hands.
After go live
You own the system. Here's exactly what you pay for after launch - and nothing you don't.
AI Usage
~£0.11 / min
Scales with call volume. No retainer. No minimum. You pay for what your customers use.
Optimisation Support
Optional
Continued refinements post-launch - only if you want them. Never required to keep it running.
Telephony Fees
Varies
Charged by Twilio or your existing provider. We set up whichever you prefer.
You own the system. You are not renting a black box.
Honest fit criteria
We'd rather lose a project than build something that doesn't deliver real ROI. Voice AI isn't for everyone - and we'll tell you honestly in the first 15 minutes if yours is a case where it doesn't make sense.
Sometimes "not yet" is the most valuable thing we can tell you. We always give that honestly.
You receive fewer than 10 inbound calls per week
Your average job value is very low (under ~£50)
You already answer 100% of calls live and have capacity
You're unwilling to connect your calendar, CRM, or systems
You're looking for a cheap chatbot, not a revenue system
Got questions?
No. The build is project-based. You own the result, the accounts, and the infrastructure. No subscription, no lock-in, no surprise retainers.
In most cases, yes - and it never takes a sick day. A full-time receptionist costs £28k–£45k per year before NI and training. Your build is a one-time investment.
Usage scales at approximately £0.11 per minute of AI call time. No surprise retainers - you pay for what your customers use, nothing more.
You do. We hand over full account access on completion. You are not renting a black box - you own the infrastructure.
We monitor every transcript for 30 days post-launch and optimise aggressively. Edge cases are caught early, before they become patterns.
Most builds go live within 5–10 business days from brief sign-off. Complex or multi-location deployments are scoped individually.
Ready to talk?
15 minutes. Your call volume, your average job value, your numbers. We'll tell you whether this makes sense - even if that answer is "not yet."
